Winging it is for birds, not brands.
A deliberate marketing strategy isn't an option. It's a business life raft. Spoiler: Winging it is for the birds, not brands.
Squarespace vs WordPress?: Pros and Cons
Unsure whether to choose Squarespace or WordPress for your small business website? This blog explores the pros and cons of each platform and offers custom development services. Learn more!
A New Website Costs What?!
In this guide tailored for coaches and consultants, we break down the factors contributing to overall costs and provide insights into key considerations for website development. From design and functionality to content creation and technical development, understand the nuances that influence pricing. Explore the role of your business goals in shaping your website's scope and cost, and discover three common pricing models – fixed price, hourly rates, and value-based pricing. Make informed decisions for your online presence and ensure your website aligns with your business objectives.
“Who you talkin' to?”: Know Your Audience, You Sexy Beast
Explore how a clear brand message, rooted in the StoryBrand Framework, can be the golden ticket to success. Learn why understanding your target market's needs, desires, and quirks is key, and discover the synergy between brand copy and visual identity that captivates your ideal clients.